
Fighting Hidden Hunger In Kids
Scientific studies have discovered an alarming nutrient decline, called Vanishing Nutrients, in modern fruits and veggies caused by factory farming, environmental damage, and modern food storage techniques. This combination of poor eating habits and low-nutrient produce has created the perfect storm of worldwide hidden hunger.
Real Wholesome®
Why parents believe First Day makes the best children's multivitamins
A gummy multivitamin made with 9 essential nutrients and a blend of 21 organic superfoods. These ingredients work together to fill nutrition gaps, overcome picky eating habits, and support behavioral development.
21 Organic Superfoods
We traveled the world to find ingredients that we're proud to share. Ingredients you can actually pronounce, produced to the highest standards. Every gummy is made with a blend of 21 organic superfoods full of good-for-you antioxidants and phytonutrients.* Real food. Real simple.
Up To 75% Less Sugar
Other children's vitamins often have over double the amount of sugar.** They coat their vitamins with sugar but we prefer to give you vitamins that are healthy and rely on fruits rather than create sugar bombs disguised as vitamins. Our natural flavors are extracted from fruits like strawberries & oranges, giving kids an irresistible treat!
The Latest Science
We designed our Kids Multivitamin from the ground up with experts to ensure your children are getting exactly what their bodies need. We meticulously combed through 35,000+ studies on pediatric health so that you'll be confident they're getting all the essentials for healthy growth and development.*
Just The Good Stuff
Packed with key active ingredients to support your health & well-being.
1,000,000+ happy customers
Benefits Of Taking Kids Vitamins Daily
93% of kids don't eat enough vegetables. Filling in the gaps better supports...*
- Healthy Growth and development
- Brain Function
- Immunity Support
- Emotional Development
What Sets First Day Apart
Over 1 million families have made the switch to First Day, and it is easy to see why when competitors take so many shortcuts.
Our Scientific Advisors
45 Day Money-Back Guarantee
We're confident this is the best vitamin you'll ever try. But we understand you may be skeptical. So give it a try...worry-free! If you're still not happy, just send it back.
Kids' Daily Multivitamins FAQs
What's are the ingredients?
What's are the ingredients?
We are thoughtful about the ingredients we select, use REAL organic fruits & vegetables, and keep out long lists of ingredients that can't even be pronounced.
Organic Superfoods Blend:Apple, Kale, Broccoli, Spinach, Carrot, Parsley, Beet, Green Cabbage, Raspberry, Blueberry, Strawberry, Tomato, Aronia Berry, Chlorella, Maca, Moringa, Reishi Mushroom, Cordyceps Mushroom, Lion's Mane Mushroom, Turmeric, Ginger.
Other Ingredients:Tapioca Syrup‡, Cane Sugar‡, Water, Pectin, Citric Acid, Natural Flavors, Superfood Powdered Blend‡ (Apple‡, Kale‡, Broccoli‡, Spinach‡, Carrot‡, Parsley‡, Beet‡, Green Cabbage‡, Raspberry‡, Blueberry‡, Strawberry‡, Tomato‡, Aronia Berry‡, Chlorella‡, Maca‡, Moringa‡, Reishi Mushroom‡, Cordyceps Mushroom‡, Lion's Mane Mushroom‡, Turmeric‡, Ginger‡), Carrot and Blackcurrant and Red Bell Pepper Juice for Color.
‡Organic
Free From The Top 9 Allergens:We are dairy-free, soy-free, egg-free, gluten-free, peanut-free, tree nut-free, fish-free, shellfish-free, and sesame-free.
Why do you have less than 100% of daily values?
Why do you have less than 100% of daily values?
Remember the old adage "more isn't always better"? Many vitamins today use cheap chemicals that our bodies can't absorb in amounts that are much higher than we actually need! In the long term, taking these sorts of vitamins can be harmful to health because our bodies have a tough time getting rid of the excess.
Take plants as an example. Overwatering your plants can damage their roots, wilt the leaves, and ruin their growth. That's why First Day focuses on being a nourishing vitamin filling in the gaps, not overloading you with nutrients.
So, we've consciously formulated our vitamin around what we most commonly lack. Then we made our gummy to fill the gaps in our everyday needs with the finest ingredients.
What else is different about First Day?
What else is different about First Day?
We set out by asking the unaddressed questions in the industry. What are supplements really doing for us? Why are they made the way they are?
We found the average multivitamin uses outdated science from 50 years ago.
To separate truth from fiction, our team of experts investigated thousands of clinical studies. That’s why we use the latest science and source the most absorbable ingredients from all around the world so your vitamins are actually working for you and your health.
How many gummies should my child take daily?
How many gummies should my child take daily?
Typically 1–2 gummies per day, depending on age and nutritional needs.
Do these contain artificial ingredients?
Do these contain artificial ingredients?
Our formula is made without unnecessary additives. Please check the label for full ingredient details.
When is the best time to take it?
When is the best time to take it?
It can be taken any time of day, but many parents prefer giving it with meals for consistency.
Are there any allergens?
Are there any allergens?
Please refer to the product label for a full list of ingredients and allergen information.
